CX Solutions for Financial Services

CX Solutions for Financial Services

Client trust, regulatory compliance, and seamless digital experiences.

The team behind rethinkCX has led CX atMejuri·Canada Goose·Lululemon·Tangerine·AIG·ING France·and more

Financial services customers do not just want good service. They need to feel that their money, data, and identity are secure in every interaction. A clunky IVR, an uninformed agent, or a slow fraud response does not merely frustrate. It triggers account closures and regulatory complaints. We help financial institutions bridge that gap through operational strategy, compliant CX technology, and vendor-neutral outsourcing built for regulated environments.

PCI-DSS
Level 1 required
SOC 2
Type II required
Zero
Tolerance for drift
Annual
Audit recertification

What we solve

Client Trust and Accountability

Interaction protocols, quality assurance programs, and escalation paths designed to project competence and accountability in every customer touchpoint.

Regulatory Compliance

Compliance-first frameworks covering recorded calls, mandatory disclosures, audit trails, and complaint handling procedures for your specific regulatory environment.

Fraud Prevention Support

Specialized teams trained in verification protocols, social engineering red flags, and regulatory reporting requirements for time-sensitive, high-stakes interactions.

Complex Product Advisory

Agent training for mortgages, insurance, and investment products that guides customers through complex decisions without crossing into unauthorized financial advice.

Digital Transformation

CX technology evaluation, selection, and implementation that closes the experience gap while maintaining regulatory integrity for traditional institutions.

PCI-DSS and SOC 2 Vendor Vetting

Certification verification, audit history review, and security incident records assessment for every candidate BPO partner before recommendation.

Security built in

What regulated-industry outsourcing actually looks like

These are the controls we require when evaluating BPO partners for banking, insurance, and fintech clients.

Required from every partner

  • PCI-DSS Level 1 certification for payment card data
  • SOC 2 Type II report issued in the last 12 months
  • Clean-desk policy and restricted USB access enforced
  • Multi-factor authentication for all agent systems
  • Call recording and screen capture for compliance review
  • Data processing agreement with breach notification timelines

Verified before launch

  • Background checks completed for every agent
  • Role-based access scoped to the minimum data required
  • Disclosure scripts reviewed by your compliance team
  • Complaint handling and escalation paths documented
  • Annual penetration testing reports on file
  • Audit rights written into the vendor contract

Where Trust and Experience Intersect

Trust is the core product in financial services. A single security incident, a miscommunication about fees, or an unresolved dispute can destroy a relationship that took years to build. We bring the same operational rigor that has helped retail and consumer brands build world-class contact centers, with a compliance layer built into every step.

Book a Free 15-Min Consultation

In-house vs outsourced

Compliant CX operations, two models

A side-by-side look at the compliance, cost, and scale trade-offs between running support in-house and engaging a vendor-neutral outsourcing partner.

Compliance ownership
In-house team

Your team owns PCI, SOC, and regulatory rules end to end

Vendor-neutral outsourcing

Shared with a certified partner under a data processing agreement

Time to scale capacity
In-house team

Recruitment plus compliance training takes months

Vendor-neutral outsourcing

Pre-trained agents ready in 2 to 4 weeks

Technology investment
In-house team

Upfront capex for telephony, QA, and recording

Vendor-neutral outsourcing

Licensed, integrated, and auditable from day one

Coverage hours
In-house team

Shift patterns limited by local hiring

Vendor-neutral outsourcing

24/7/365 across multiple geographies

Audit readiness
In-house team

Evidence gathering is manual and time-intensive

Vendor-neutral outsourcing

Audit-ready reporting produced continuously

Cost of a security incident
In-house team

Yours alone to absorb and disclose

Vendor-neutral outsourcing

Shared liability with documented controls

How we help

01

Compliance mapping

We document your obligations across PCI-DSS, SOC 2, GLBA, and regional regulatory rules.

02

Vendor verification

We review certifications, audit history, and incident records for every candidate partner.

03

Playbook design

We build disclosure scripts, escalation paths, and call guides that keep interactions compliant.

04

QA framework

Call recording, compliance scoring, and calibration are built into every engagement.

05

Digital strategy

We assess digital channels and recommend self-service that reduces inbound volume.

Ready to talk?

15 minutes. No pitch. Just clarity on your next step.

Book a Free 15-Min Consultation

Frequently Asked Questions

Is outsourcing customer service safe for financial institutions?
Yes, when partnering with vendors who maintain the right certifications. We require PCI-DSS Level 1 compliance for payment data handling, SOC 2 Type II for operational controls, and SOX compliance for publicly traded firms. Additionally, we ensure vendors enforce clean-desk policies, restricted USB access, encrypted communications, and annual penetration testing. Every engagement is governed by a data processing agreement with clear breach notification timelines.
What compliance frameworks apply to financial services outsourcing?
Key frameworks include PCI-DSS for payment card data, SOC 2 Type II for service organization controls, SOX for financial reporting at public companies, GLBA for the privacy of consumer financial information, FCRA for credit reporting interactions, and Reg E for electronic fund transfers. Industry-specific requirements vary across banking, insurance, and wealth management, and we account for all of them in our vendor selection process.
How do outsourced agents handle sensitive financial information?
Through layered security controls: multi-factor authentication for system access, role-based data visibility so agents only see what they need, call recording and screen capture for quality and compliance, data loss prevention tools, and strict clean-desk policies. All agents are vetted with background checks, and vendors are contractually bound by data processing agreements with audit rights for your compliance team.
Can you help fintech companies improve digital customer experience?
Yes. Fintech companies often prioritize product velocity over CX infrastructure, which creates service gaps as they scale. We help fintech firms build the support operations, self-service tools, and escalation frameworks that match the digital expectations of their customer base. Our CX technologies practice covers platform selection, integration strategy, and the analytics setup that makes digital CX measurable.
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